Acid Arab Records / EG

Pharaonic Beats

The most infectious sound in Cairo right now is that of Rozzma. A few months ago, the video "Baby" began to circulate, in which the producer appeared behind a golden mask of Pharaoh. It was immediately apparent that a new sound had been born; a blend of maximalist synths, thick beats, psychedelia and traditional Arabic music, warped and processed using several production filters. His potential was confirmed by the pure adrenaline EP "Donya Faka", the first benchmark release on the new label from French duo Acid Arab. Rozzma does everything: program, rap (with auto-tune) and produces pure rave hypnosis, with thick bass lines like concrete walls and rhythms that hit you in the stomach, at times not dissimilar to hardcore. He defines his sound as "a mixture of fire truck sirens and a sound system on fire". The dance floors of the SonarXS stage will provide the ideal environment to explore these new sounds.