Tommy Cash


  • Thursday 15 16:15 - 17:15

    Sónar by Day - SonarHall

New rap from the east

Tommy Cash has revolutionized the nascent Eastern European scene even without the support of a label. The young Estonian MC follows in the footsteps of Yung Lean's narcotic rap and has fully assimilated the bizarre and genre busting aesthetic of Die Antwoord. His image and, above all, his videos come up from the depths to aggravate conventional thinkers and the prudish. The best example of this can be seen in the video for “Winaloto” - of the most disturbing, and hillarious, videos of the year. We will all witness exactly what he is capable of, on the SonarHall stage, for one of the opening shows of the festival.

Raised in an economically depressed post-Soviet neighbourhood in Tallinn, Tommy Cash transformed the apparent the lack of opportunity and day-to-day routine of his surroundings by unveiling a resounding and extravagant personality, while maintaining his love for dancing and music. He was especially motivated by the lyrics of Kanye West, which on occasion he has attributed to pushing forward his own creative style. His imagination, both visually and sonically, materialized in his first free to download mixtape, “Euroz Dollaz Yeniz”, consisting of nine hypnotic trap tracks that achieve maximum effect with minimal elements. He is already an icon in Russia and other Eastern countries, and we predict his fame will soon spread across the rest of the continent.